Advantage provided guidance for our client in the development of a new loyalty program for its consumers. In addition, our team built the financial model for the program and provided guidance with all key assumptions to be included the financial model.
Advantage Consulting Group was retained by our client to plan and conduct an RFP process to secure a new card issuer for their credit card program and to renegotiate alliance agreement with the current payment network. Our process secured an increase of 25% from the new card issuer and 50% from the payment network.
Our client’s card program had been dropped by its card issuer. In an extremely tight timeframe, Advantage streamlined the selection of a new card partner for our client and secured a competitive card issuer agreement.
The Advantage team managed a highly successful RFP process for our client. Our process secured many new program benefits, including marketing channel enhancements and significant financial contribution enhancements from the selected card issuer and payment network.
Advantage guided our client through the sale of its company owned private label business and the consolidation of the private label and co-branded credit card programs under one card issuer, creating significant efficiencies for the company.
Advantage prepared our client for upcoming renegotiations of its credit card agreements in the U.S. and Canada. Our work included evaluating current agreements, benchmarking terms and commitments and identifying areas of opportunity.
Our client was unhappy with their card issuer’s commitment their credit card program and was seeking to find a new issuer to manage the program. Working within strict time constraints, Advantage planned and managed a partner selection process, secured a new card issuer and an agreement containing significant increases in program support contributions
Unsatisfied with their private label credit card program performance, our client engaged Advantage to help identify opportunities to support the renegotiation of a long term renewal of the agreement. Our client was seeking increased program support commitments designed to enhance marketing efforts and program performance.
Advantage conducted an in-depth evaluation of our client’s existing credit card program agreement and program performance. We supported the renegotiation efforts and secured a 25%+ increased financial commitment for our client based on the size, scope, and performance of the program.
Advantage conducted an independent assessment of our client’s global payment network agreement and provided renegotiation support resulting in significant enhancements to financial contributions and other agreement terms.
Advantage supported our client in conducting a partner selection process in the UK to secure a new card issuer and payment network. The engagement resulted in the selection of two new partners for the program creating significant increases in program support commitments.
Advantage conducted an independent assessment of our client’s card issuer agreement. We identified significant gaps versus competitive programs and assisted our client in preparing for upcoming renegotiations with its card issuer. Renegotiations secured significant enhancements to the current agreement.
Advantage assisted our client in planning and executing an international expansion strategy for its credit card program. We lead efforts to evaluate and secure program partners in two key international markets.
Advantage planned and managed the partner selection process and agreement negotiation efforts for our client. We secured a new card issuer for the program and renegotiated the agreement with the payment network increasing financial contributions to our client by more than 100% for both agreements.
Advantage built and executed the go-forward strategy for our client’s credit card program. We secured a new card issuer offering enhanced financial terms and renegotiated the payment network agreement increasing compensation by 100%.
Advantage supported our client in preparing for upcoming renegotiations with its card issuer partner. Our support enabled our client to successfully secure an increased financial contribution of almost 30%, as well as enhancements to other program support commitments and agreement terms.
Program evaluation review leading Canadian Airline