Payment Programs and Alliances

Creating payment programs and alliances is our heritage. Our experience and expertise is unsurpassed.

Advantage Consulting Group’s guiding mission is to design payment solutions that best meet our clients’ business objectives and the demands of their discriminating customers and members. We have been expert advocates for our merchant clients for nearly two decades:

  • Guiding the planning and development of payment solutions
  • Selecting and managing payment program partners
  • Launching and executing payment programs
  • Continuing to manage and optimize payment programs

At last count, Advantage has supported more than 200 payment card alliances in the U.S. and internationally—and that number continues to grow. Our engagements span virtually every industry using payment products, such as airlines, lodging and cruise lines, retail, petroleum, automotive, entertainment, affinities, and sports properties, among many others.

We have expertise across the full realm of payment products including co-branded credit cards, debit cards, private label cards, affinity cards, prepaid and stored value cards, commercial cards and emerging payment technologies.

Alliance Planning & Development

  • Industry trend analysis
  • Program planning
  • Opportunity assessments
  • Program planning & development
  • Product design
  • Reward program development
  • Market research support
  • RFP development
  • Partner selection process management
  • Contract negotiation support
  • Implementation & launch support

Program Optimization

  • Benchmarking studies
  • Program performance assessments
  • Product expansion strategies
  • Reward program refinement
  • New account acquisition campaigns
  • Targeting and segmentation analysis
  • Revenue optimization strategies
  • Activation and retention programs
  • Communication strategies
  • Performance monitoring

Alliance Refinement & Restructuring

  • Alliance assessments & benchmarking
  • Portfolio valuations and M&A support
  • Renegotiation support
  • Partner selection process management
  • Portfolio conversion support
  • Cardholder communication strategies
  • Contract negotiation support