Card Alliance Support Services
Card alliance programs are a mainstay of our business. Building, growing and refining these programs is central to our mission.
We understand card alliance dynamics from both sides of the equation. As former senior executives with Chase Card Services, Citigroup, Barclays, Bank of America, MBNA, First USA and Wachovia, our team members were responsible for the development and management of hundreds of card alliance programs. As consultants for nearly two decades, we have supported hundreds of card alliance programs on behalf of our U.S. and international clients. Our in-depth knowledge of the payment industry is coupled with a deep understanding of payment program performance dynamics across industries. We understand what merchants require from alliances to be successful.
Advantage Consulting Group can assist you in building and executing your card alliance strategy. Our card alliance services:
- Prospect targeting
- Sales & sourcing support
- Competitive analysis & benchmarking studies
- Strategy development
- Industry profiles
- Alliance opportunity assessments
- Alliance Development
- Contract negotiation support
- Financial modeling & analysis
- Portfolio performance optimization strategies
- Portfolio appraisals & valuations
